Mr. Xu Jing, UNWTO Director of Regional Programme for Asia and the Pacific

I am very pleased to be informed that the International Conference on Literary Tourism is going to be held in Mashhad City 26-28 September 2012. The development of tourism is one of the most important worldwide industries that have benefited the welfare and economy for all citizens. Literary Tourism is a new area for world tourism development that will enrich the life of all citizens, and Iran has the far-sighted vision for cultivating this very important field of the world tourism industry. I believe that this conference will have great success and I hope that your efforts in the literary tourism will contribute tremendous benefit to enrich the development of world tourism.